The e-commerce market presents a plethora of opportunities for businesses to grow and provide value to their customers. In this whitepaper, we examine various opportunities presented by GenAI in e-commerce, identify potential solutions, and provide a methodology for implementation. You will learn:

  • Trends in e-commerce and generative AI
  • Overview, benefits and capabilities of GenAI
  • Key solution priorities based on trends
  • Potential GenAI solutions in the e-commerce journey
  • Methodology for adoption and governance around GenAI

Now is the time to accelerate your GenAI + Commerce transformation journey.

Read our whitepaper today.

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ABOUT THE AUTHORS

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SEHMAN HUSSAINDirector, Digital Experience Platform, Infogain

Sehman Hussain is an digital consulting and delivery leader with about 17 years of experience in the IT industry. He has been instrumental in delivering products and solutions through digital transformation programs for Retail, CPG, Hi-Tech and Manufacturing clients. He is specialized in the e-commerce domain, having led teams in building various B2C, B2B, DTC, web and mobile commerce applications. He holds special interest in the evolution of AI, sparked by his experience with R&D units to build digital products utilizing AI, Computer vision, machine learning to meet customer needs. He is an integral part of the Infogain Digital eXperience Platform studio, where he leads the digital commerce product portfolio. He brings a unique blend of business and technical acumen to translate the client vision to executable program plans or product roadmaps, and lead engineering teams to meet business objectives.

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SARATHY ANNAMRAJUSenior Vice President, Digital Experience Platform, Infogain

Sarathy Annamraju helps brands create impactful digital experiences through leading marketing and e-commerce platforms, innovative solutions, and human-centered design. He advocates for leveraging AI and Generative AI to deliver cost-effective and engaging customer experiences in digital marketing and e-commerce. Prior to Infogain, Sarathy held roles at AWS, Microsoft, and Capgemini, focusing on customer acquisition, revenue growth, modernization, data security, and cost efficiency.

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ASHISH KHANDELWALAssociate Vice President, Digital Experience Platform, Infogain

Ashish Khandelwal, AVP at DXP Studio, Infogain, is an expert in digital transformation, consulting, and architecture. He has successfully led large-scale transformation initiatives for Fortune 100 companies in industries such as Retail, CPG, Banking, and Travel. Ashish has played a crucial role in reducing operational costs through automation, RPA, AI, and Generative AI. Teams led by him won many prestigious awards and hackathons. He has contributed real-world solutions that have been implemented by clients across these sectors.

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