Situation
Our client is one of the world’s largest mobile telecommunications companies, serving over 250 million subscribers globally. It is a key player in the world’s fastest-growing region for mobile telecommunication.
Our client serves over 250 million subscribers and needed more accurate forecasts for every aspect of its business.
It needed accurate forecasts to support capital expenditure planning, optimizing its multinational network, maintaining the customer experience, maximizing ROI, determining when and where to expand, and creating the best plan with financial metrics and net present values (NPVs).
In short, our client needed more accurate forecasts for every aspect of its business.
Action
The mobile telecom market in the region is growing, with a 40 percent year-over-year (YoY) increase from its previous subscriber base. We built an AI-powered solution to help our client balance network planning needs with its current budget.
It includes an intuitive dashboard that lets business users explore what-if scenarios and visually compare projected revenue, market share, cost, and payload outcomes for various actions. It also gives our client options to use additional capabilities (input data feed/preview, sensitivity analysis, reverse engineering) in its analysis. Underneath it all, an automated, modular workflow keeps this complex process manageable and enables it to seamlessly meet business requirements.
Results
AI-enhanced data analysis enables our client to see how various factors influence optimization efforts. Now, our client can make smarter, data-backed decisions that lay a foundation for ongoing success.
- Provided a realistic network payload forecast at carrier technology, location, and base transceiver station (BTS) levels.
- Determined the next steps for network expansion.
- Recommended the best network plan with financial metrics and NPVs.
Now, our client can explore what-if scenarios and the results of various actions.
We built an AI-powered solution to help our client with planning.
Our client’s market has seen a 40% YoY increase in its subscriber base.
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5x
projected ROI -
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40%
regional growth YoY -
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13%
projected market share increase
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